Emilie Wu Executive Vice President

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Professional Experience and Education
- Integrated Corporate Relations, Inc. – Asia (ICR), Senior Associate
- Westlake International, Business Operations Specialist
- Master’s degree in Analytical Finance, Lehigh University, Bethlehem, Pennsylvania
- Bachelor’s degree in International Economics, Shanghai Jiaotong University
- FRM charter holder
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Why did you join Piacente?
I joined Piacente from ICR in 2013. Working in investor relations for almost three years at that time, it was clear to me that I love being an investor relations consultant. Piacente’s services are unique and the company has a great reputation in the industry so I felt that it was a very good opportunity for me to be part of the team.
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What aspect of IR do you enjoy most?
I would say earnings preparation. Each quarter there is one month that I am extremely busy with helping clients to prepare their quarterly reports. I really enjoy working closely with our clients during this time, helping them deliver their key messages to the Street. Every time I see that clients are happy after the conclusion of the earnings cycle, that is the most rewarding moment. Happy client, happy life!
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How does your background support your position at Piacente?
My educational background is in finance and I am also a Financial Risk Management (FRM) charter holder. Additionally, I worked at several financial institutions before I started my job in investor relations, including as a Business Operations Specialist focused on the Greater China region at Westlake International, where I was responsible for client relationship management with buy-side and sell-side analysts and hedge fund managers. I know how to read financial statements, how to do financial analysis and what investors are looking for. That makes my communication with the Street and our clients’ finance departments more effective as we speak the same language.
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What is the most valuable part of your IR experience that is utilized most often?
It’s much less likely that you would encounter as many scenarios working in house as you do when you work for an IR agency. Having worked at an agency for several years, I’ve had the opportunity to experience almost everything in the financial communications arena from daily stock monitoring to crisis communications, so I think all of my IR experience is valuable. I utilize these experiences across our client base to develop and implement best-in-class investor relations programs for our clients.
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How are Piacente clients unique?
Our clients are unique because they chose Piacente. Among the large amount of US-listed Chinese companies, not every public company values the importance of investor relations. Our clients are the ones that do. They value their communication with the Street and they believe Piacente’s comprehensive services and expertise will help them broaden their visibility within the professional investment community and reach their IR goals.